Berlin TV Tower representing a strong foundation—just like a well-structured sales strategy.

Sales 

Strategy

Build a clear roadmap for
Sustainable Growth

What this is

Sales Strategy is about defining a clear, actionable path to your sales goals. It’s the ‘map’ of your sales activities, showing you where you are, where you need to go, and the most effective way to get there. Instead of chasing random opportunities, you’ll have a focused plan that guides every step of your sales efforts.

Who It’s For

Businesses who have been relying on ad-hoc selling, passive inbound leads, or inconsistent efforts and now want a clearer, more intentional path to growth.

Whether you’re just starting out, entering a new market, or looking to revitalize an existing approach, sales strategy development provides the structure you need to drive meaningful results with confidence.

More than a set of tactics, it’s a comprehensive approach that aligns with your unique objectives, target audience, and market position, laying the groundwork for consistent growth and success.

What I do

Market & Audience Analysis 
I deep dive into your product, industry, competitors, and target audience to identify opportunities and challenges that shape the best path forward.

Goal Setting
I work with you to define realistic, measurable goals, and highlight where to focus your time for the biggest impact.

Client Profile Development
I profile your target decision makers, understanding their needs, motivations, and pain points so your outreach lands with precision.

Sales Funnel Mapping & Integration
I design a clear sales funnel that fits your stage of growth, with supporting marketing touchpoints where necessary. From first contact to long-term client retention, you will have a structured process to guide prospects through their journey with you.

Tailored Strategy Roadmap
You leave with a step-by-step strategy designed for your stage of growth - practical, actionable, and ready for execution.

Why it Matters

A well-designed sales strategy gives you structure and direction, so you can use your time and resources where they’ll have the biggest impact.

It builds confidence in your decisions and creates a repeatable path to growth - turning sales from a gamble into a system you can rely on.

NEXT : SALES EXECUTION ⟶